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GoHighLevel pricing in 2026, explained

GoHighLevel has three plans: Starter at $97 a month, Unlimited at $297 a month and Founder at $497 a month, each with a 14-day free trial, unlimited contacts and unlimited users. Phone, SMS, email and AI usage, plus add-ons like SEO, are billed on top.

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Prices checked on gohighlevel.com on

  • Starter

    $97/month

    3 sub-accounts · One business or a few clients

    • All core features
    • Workflow and campaign builders
    • 2-way SMS and email
    • Chat and phone support

  • Unlimited

    $297/month

    Unlimited sub-accounts · Agencies managing many clients

    • Everything in Starter
    • White-label desktop app
    • Basic API access
    • Rebill usage to clients at cost
  • HighLevel's most popular

    Founder

    $497/month

    Unlimited sub-accounts · Agencies reselling HighLevel as their own software

    • Everything in Unlimited
    • SaaS mode with unlimited reselling
    • Rebill usage with your own markup
    • Project management, meeting rooms and events

HighLevel also offers a custom Enterprise plan through its sales team.

What does GoHighLevel really cost?

The plan price is only the base. HighLevel charges usage from a prepaid wallet that refills automatically, and many features agencies rely on are paid add-ons billed per sub-account.

Example: an agency on Unlimited ($297) that adds the SEO add-on for 5 clients pays $297 + 5 × $79 = $692 a month, before any phone, SMS, email or AI usage.

Usage fees

Email sending
$0.675 per 1,000 emails
Email validation
$2.50 per 1,000 validations
Phone numbers, calls and SMS
Billed per use from your wallet
AI usage (Conversation, Voice, Reviews AI)
Billed per use, or the AI Employee add-on

Optional add-ons

SEO (powered by Search Atlas)
$79/mo per sub-account
AI Employee Growth
$50/mo per sub-account
AI Employee Unlimited
$97/mo per sub-account
Branded client portal app
$49/mo per sub-account
Online listings management
$30/mo per sub-account
Premium prospecting tool
$29/mo per sub-account
WhatsApp integration
$10/mo per sub-account
Dedicated email IP
$59/mo per IP
WordPress hosting
From $10/mo per site
HIPAA compliance
$297/mo
White-label mobile app
$497/mo
Premium support
$500/mo

Only need a blog that ranks? Compare the cost

If you use GoHighLevel mainly to publish content and win search traffic, pick your plan and see what blogging and SEO cost on Ranken instead.

Your GoHighLevel plan
1 blog

One blog per business or client sub-account.

$79 a month per sub-account, powered by Search Atlas

Compare with Ranken

Blogging and SEO, per month

GoHighLevel Starter + SEO
$176
Ranken Pro
$39

You could save

$1,644a year

  • Hosting, SSL and technical SEO included
  • Your domain, a subdomain or /blog
  • Start free, no card needed
Start for freeBook a demo

Plan prices only. HighLevel usage fees for phone, SMS, email and AI are extra.

Is GoHighLevel good for blogging and SEO?

It can publish a blog, but SEO is sold separately. HighLevel includes a blog inside its website builder, and its deeper SEO tooling comes from the Search Atlas add-on at $79 a month per sub-account.

Ranken is built only for company blogs. Every plan, including Free, ships sitemaps, canonical tags, HTTPS, IndexNow and AI crawler access, and paid plans add schema, llms.txt, an SEO score and hosting on your own domain, subdomain or /blog. See every technical SEO detail.

Choose GoHighLevel if you need

  • A CRM with pipelines and contacts
  • SMS, calling and email campaigns
  • Funnels, calendars and payments
  • White-label software to resell to clients

Choose Ranken if you need

  • A company blog on your domain, subdomain or /blog
  • Technical SEO and indexing without plugins or add-ons
  • Articles structured to be cited by ChatGPT and Google AI
  • A Free plan, then $19 or $39 a month per blog
Start for freeSee Ranken pricing

You can also use both: GoHighLevel for the CRM and Ranken for the blogs. Talk to us about your setup

GoHighLevel pricing questions

Short answers to what people ask most before they pick a plan.

Sources

GoHighLevel and HighLevel are trademarks of HighLevel LLC. Ranken is not affiliated with HighLevel. Prices can change, so confirm on gohighlevel.com before you buy.

GoHighLevel has three plans in 2026: Starter at $97 a month, Unlimited at $297 a month and Founder at $497 a month. Usage such as phone, SMS, email and AI, and add-ons such as SEO or AI Employee, are charged on top of the plan.

Yes. HighLevel offers a 14-day free trial on every plan. Billing starts automatically when the trial ends unless you cancel, and usage fees for phone or email can apply during the trial.

No. HighLevel is month to month, and you can upgrade, downgrade or cancel from the dashboard. Upgrades mid-month are charged the prorated difference.

Mainly the number of sub-accounts. Starter includes 3, Unlimited has no limit and adds the white-label desktop app, basic API access and the option to rebill usage to clients at cost.

Founder, previously called Agency Pro, adds SaaS mode so you can sell HighLevel as your own software, rebilling with your own markup, ready-made industry solutions, project management, meeting rooms and events.

Not hidden, but usage-based. Phone numbers, calls, SMS, emails ($0.675 per 1,000) and premium AI are paid from a prepaid wallet that refills automatically, and add-ons like SEO ($79 per sub-account) are optional extras.

HighLevel includes a blog in its website builder and sells deeper SEO through its Search Atlas add-on at $79 a month per sub-account. If content and search are your main growth channel, a dedicated blogging CMS like Ranken includes technical SEO, indexing and AI search readiness from $0.

Spend less on your blog, rank for more

Run your company blog on Ranken with hosting, technical SEO and AI search built in. Start free, keep GoHighLevel for your CRM if you like.

Start for freeBook a demo